Marketing is a broad field that presents many opportunities, according to the job that interests you most. There are many marketing internships offered by top companies that can get you a substantial salary after graduation and even a permanent position. Because there are even more qualified professionals with a substantial amount of experience, landing an internship can be tough. Marketing is a popular and competitive field, so it is important to be prepared and know what you want.
The first thing you need to to is decide the type of organization you would like to work for, taking into consideration its culture, dynamics and size. Maybe you would feel better in a tiny nonprofit organization than in a huge Fortune 500 company. Another important aspect you must be aware of when trying to find suitable marketing internships is the area of marketing you are most interested in. You could also be interested in newer seo marketing techniques and this is something that you can’t find everywhere. There are many career opportunities in fields such as branding, public relations, advertising, product management, social media marketing and traditional marketing. Painting a picture of the company you are interested in can narrow down your options and help you fin the position you are looking for.
Before you apply for available marketing internships, you must understand what you want to achieve from your work there. An internship can be an opportunity to learn new skills, create an entry point to a full-time position, increase your networking connections and gain work experience. Make a list with your goals and apply only for the positions that meet your needs. You don’t want to waste valuable time by collaborating with a company that doesn’t offer much.
The next step is to create a plan on how you will market yourself so you can stand out of the crowd. Besides the fact that you can get the attention of those that matter, marketing yourself is the best business portfolio. Employers will consider that someone who knows how to emphasize their qualities can do the same for the clients. Because of the fierce competition, a resume just isn’t enough anymore, no matter how well-written it is. Stand out by being unique, creative and prove that you can be an asset to the company.
The best ace you can have up your sleeve is passion. For most marketing internships, passion beats GPA. However, being a huge fan or giving a fiery speech isn’t enough. A candidate must manifest passion during spare time also, meaning that he or she would do the job even if they did not receive payment. If you are passionate about playing the guitar, you create an application that can help you practice it, thus integrating application development into your activities. Make sure you highlight your side projects so you show the employers a real passion for making things.